Redesign and guidance system
For a modern and uniform appearance, we developed a comprehensive design concept for a building, that unites various medical retailers, centers and practices under one roof.
The developed style guide forms the basis for the redesign of the logo, a clear and friendly typography and the development of an umbrella brand that visually connects all tenants in the building. This has created a harmonious identity that provides orientation and reflects the character of the facility.
A flexible guidance system with sophisticated signage, uniform icons and interchangeable signs ensures intuitive and barrier-free routing on all floors.
The room concept has also been made brighter and friendlier: Color-coded floors make it easier to find your way around the building and create a pleasant, welcoming atmosphere. On the outside, a fresh color concept and the new logo create a modern and harmonious overall impression. This has not only made the building more functional, but also more inviting – a place that welcomes both visitors and employees.